Ways to Improve Your Domain Authority
Search engines like Bing and Google have a responsibility to uphold the highest standards for their users. Otherwise, they risk losing their advertisers and eventually their company as a whole. Therefore, they’re primary objective when using algorithms is providing the highest value content to people who are searching for information online. Domain authority is often neglected by freelancers, small businesses and entrepreneurs because they simply aren’t aware of just how important it is to their success. At iBoost, we help companies of all sizes, across all industries, find innovative ways to increase their audience and improve online sales through quality SEO and digital marketing techniques. Are you looking for ways to raise your website’s domain authority? Here are some suggestions that can help your site rise to the top of the front page.
Be Mobile Friendly
Most people use their smart phones and tablets to access information on the go. While desktops and laptops are still used at home and in the office, people who are out shopping or looking for a nice meal to eat will likely search using a mobile device. If your still using an outdated static website that can’t be properly viewed on mobile screens then you’re going to fall far behind the competition. Make sure to update your site as soon as possible to increase your reach and find new customers.
Use a Relevant Domain Name
You may use a name like “Kate’s Place” for a local burger stand, or “Brine & Vine” for a store that sells exclusive wines and olive oils, but that won’t help web users understand what you’re selling. When choosing a domain name for your website, be sure to use keywords that will let search engines know what you’re up to.
