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3 Myths About Facebook Marketing

3 Myths About Facebook Marketing 

In today's competitive marketplace, having an active social media presence is more important than ever. By far, the most vital platform for businesses to utilize is Facebook. With over 2 billion users worldwide, your company has the potential to reach out to a third of the entire earth's population. Whether you own a small retail store or a multinational corporation, marketing on Facebook is a must. Unfortunately, many people don't prioritize social media, and neglect their Facebook profile. A lot of business owners and managers get lost in the day to day operations of their company, pushing Facebook posting and advertising to the backburner because they've bought into some of the myths. At iBoost, we help businesses of all sizes grow their online audience, improve their SEO and increase their online sales revenue. We hope to dispel three of the biggest Facebook myths here, so you can get back on track with your social media campaign and gain more customers. 

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My Audience Isn't on Facebook

Many people hear this myth, and don't even bother to create a Facebook profile in the first place. Maybe you've never used Facebook personally, and aren't aware of the level of its popularity. Perhaps you think your businesses niche is too small, and there aren't enough social media users who would be interested. The truth is that when billions of people are using a website, there's bound to be a large group of people interested in your unique products and services. All it takes is a quick search on Facebook to discover hundreds of pages and groups dedicated to almost every industry on the planet.