Questions to Ask Your Marketing Team?
Developing a marketing strategy is essential to ensuring that your company achieves quality and consistent success. It can be disheartening to put forth a great deal of time, money and effort only to see lackluster results from your PPC campaigns, social media ads or blog posts. At iBoost, we provide premium SEO, web design and digital marketing services for companies of all sizes. We understand that it can be difficult to meet the high expectations of modern consumers, and our team knows firsthand how creating a solid strategy can provide many benefits for modern businesses. Here are some of the most important questions to ask your marketing team during your next strategy session.
Who Are We Targeting?
In the early days of the internet, simply having a social media account or website was enough to gain some attention. Now, targeting is essential for those who want to be seen and heard through the crowd. Today’s top platforms have created incredible targeting features that allow you to customize each campaign to attract your ideal customer.
What Can We Learn from Analyzing the Data?
Data and analytics software have made major advancements in the last few years. From Google Ads to Facebook Insights, every platform you use online provides a treasure trove of information that can be accessed with the swipe of a screen. Take advantage of the mountain of data by frequently looking at the numbers and adjusting your strategy accordingly.
