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How to Decrease Your Bounce Rate

In today's world of instant digital gratification, the average internet user will leave a website within 10-20 seconds. People's attention spans are dwindling as the daily demands of work, family and personal responsibilities continue to mount. If someone is taking a short lunch break and happen across your Facebook Ad, you've got only a few seconds to impress them. Many business owners get frustrated when they discover that their marketing campaigns and social media efforts are bringing in a lot of web traffic, but aren't seeing the desired rise in revenue that should come with it. Thankfully, there is one way to successfully measure what the problem could be. With proper analytics programs, you can monitor your bounce rate, which will show you how long people are viewing your web pages. There's no reason to despair if your bounce rate is high. At iBoost, we help companies of all sizes improve their online sales through professional SEO and digital marketing techniques. We have helped many businesses improve their bounce rate, and we want you to do the same by implementing the following tips and tricks.

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Create More Engaging Content

If you aren't publishing a blog or creating valuable content, then you aren't likely to capture anyone's attention. A business who consistently publishes valuable, relevant articles, descriptive product or service pages, videos and shareable social media posts are going to have the best results for both organic SEO and customer retention.